Marketing, Advertising and Communications Agencies need to provide strategic, high impact, low cost services to brands. Monitoring consumer’s behaviour and reaction to advertising campaigns in real time is a key differentiator in providing the best solutions for the money, as well as an indicator in evaluating an a campaign’s success in real time in order to modify the campaign accordingly.
Our technologies allow content monitoring in any format. Agencies can monitor the brand’s reputation on TV, radio, print, out-of-home, and online media in real time by automatically processing user behaviour and reaction.
Example use cases:
- Brand Monitoring and Processing 360: by radio, TV or Online Media.